No More Vanity Metrics. ONLY REVENUE
CASE STUDY
UTOPIA SPA CENTER
Campaign: Social Media Ads for Non-Surgical Facelift and Turkey Neck Tightening Treatment(Agency Media Buying)
Offer: $79 First Trial Session for both campaigns ($3000+ Package)
Industry: Aesthetic Clinic
Channel: Facebook & Instagram
Campaign Spent: $1,536.00 CAD (March 12-25,2026)
Project Overview & Highlight:
In just 14 days, we generated 131 qualified leads and 121 booked appointments, achieving a 92% lead-to-booking rate for a $79 first-trial aesthetic treatment. By redesigning creatives, optimizing targeting, aligning campaign objectives with the sales funnel, and automating follow-ups, we turned inconsistent ad performance into a predictable appointment-generating system.
The Challenge:
Low appointment rates, unqualified prospects, unclear messaging, and weak offer positioning that limited conversions.
Our Solution:
✔ Revenue Leak Audit: Identified weak spots across the funnel causing missed appointments and lost revenue.
✔ Creative Overhaul: Simplified visuals and messaging to highlight the $79 trial and treatment benefits, making ads scroll-stopping.
✔ Targeting Reset: Narrowed Facebook & Instagram audience to high-intent prospects, using interest + behavior-based segmentation for better lead quality.
✔ Landing Page Makeover: Redesigned landing page into a clean 3-step funnel with clear offer, client images, and streamlined booking process.
✔ Automated Follow-ups: Implemented email and SMS sequences to nurture leads, increase response rates, and maximize bookings.
The Result? +121 NEW Customer Appointments In Just 14 Days
No More Vanity Metrics. ONLY REVENUE
CASE STUDY
UTOPIA SPA CENTER
Campaign: Social Media Ads for Non-Surgical Facelift and Turkey Neck Tightening Treatment (Agency Media Buying)
Offer: $79 First Trial Session for both campaigns ($3000+ Package)
Industry: Aesthetic Clinic
Channel: Facebook & Instagram
Campaign Spent: $1,536.00 CAD (March 12-25,2026)
Project Overview & Highlight:
In just 14 days, we generated 131 qualified leads and 121 booked appointments, achieving a 92% lead-to-booking rate for a $79 first-trial aesthetic treatment. By redesigning creatives, optimizing targeting, aligning campaign objectives with the sales funnel, and automating follow-ups, we turned inconsistent ad performance into a predictable appointment-generating system.
The Challenge:
Low appointment rates, unqualified prospects, unclear messaging, and weak offer positioning that limited conversions.
Our Solution:
✔ Revenue Leak Audit: Identified weak spots across the funnel causing missed appointments and lost revenue.
✔ Creative Overhaul: Simplified visuals and messaging to highlight the $79 trial and treatment benefits, making ads scroll-stopping.
✔ Targeting Reset: Narrowed Facebook & Instagram audience to high-intent prospects, using interest + behavior-based segmentation for better lead quality.
✔ Landing Page Makeover: Redesigned landing page into a clean 3-step funnel with clear offer, client images, and streamlined booking process.
✔ Automated Follow-ups: Implemented email and SMS sequences to nurture leads, increase response rates, and maximize bookings.
The Result? +121 NEW Customer Appointments In Just 14 Days
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Copyright 2026. Rj Anoling. All rights reserved. Build Websites with LiftMetric
Copyright 2026. Rj Anoling. All rights reserved. Build Websites with LiftMetric